Market Data 
- Taylor Swift’s impact on the economy is having a positive impact on individual companies.
- Swift’s name has been popping up on Wall Street earnings calls recently, often referencing how she’s helped business performance.
- Detailed below are five times Swift has been mentioned by companies in recent months.
Taylor Swift’s impact on the US economy started to become clear last year during the middle of her incredibly popular Era’s Tour, and the impact has spilled over to the bottom line for individual companies.
Swift’s 60-show tour across the US generated a record $1.04 billion in sales, with a total 4.3 million tickets sold at an average price of $238.95. And now fans are listening to today’s release of her new album, “The Tortured Poets Department.
The knock-on effect of that tour led to a surge in hotel bookings in certain cities, which even caught the attention of the Federal Reserve.
Individual companies are starting to take notice too, with several mentioning Swift on Wall Street earnings calls in recent months to help explain the underlying strength of their business performance.
These are the five times Swift has been mentioned on Wall Street recently:
