The government won its case. Announced in September by the Minister of the Economy, Bruno Le Maire, the law to bring forward the date of commercial negotiations between brands and distributors in order to lower prices in stores will finally be applied. Each year, these price negotiations are concluded on March 1, but this year, they must be closed on January 15 for SMEs, whose consolidated turnover is less than 350 million euros, and on January 31 for other brands. . “Two times to negotiate, it is necessary to maintain a balance and preserve small brands», confides this evening the office of the Minister of Commerce, Olivia Grégoire.
Good news for the consumer! According to the government, price reductions can therefore be expected from January 15. “A gain in purchasing power of a few weeks is precious for a large number of our fellow citizens», declared the Minister of the Economy. The bill should be adopted by the Senate on Thursday November 9 and by the National Assembly on November 14. In recent months, inflation on food products has tended to decline. It stood at +7.7% in October compared to +9.7% in September and +15.9% last March.
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